LoveAt50.co.uk review

LoveAt50.co.uk is a site that seemingly has thousands of UK members. We discovered that LoveAt50.co.uk is operated and owned by Alpha Internet Services GmbH, Innsbruck, Austria.  The owner has at least 3 other websites that are fake chat scams and rip-offs. Including: LoveOver50s.com, 50sLove.co.uk and LoveAt50.co.nz. LoveAt50.co.nz was reviewed in the past and the reviewer was able to sign in to LoveAt50.co.uk without completing the registration process and confirmed the two sites as identical. The only difference was the change of location from New Zealand to the UK.

To be able to use chat, users must become a premium member first through purchasing. The expensive membership renews automatically if not terminated before the expiration date. Furthermore, members of the site are fake. LoveAt50.co.uk uses “fake chat” operators to communicate interactively. However, the new user cannot meet the fake operator physically. In short, LoveAt50.co.uk is both a fake chat rip-off and a subscription rip-off.

A quick review of LoveAt50.co.uk, owned by Alpha Internet Services GmbH, suggests the user interaction experience may be legitimate.  To get to the member’s section a comprehensive survey of questions has to be answered, which lasts perhaps 10 minutes, followed by a 500-plus character composition describing the user.  Only then can the member’s section be entered which allows the user to look at blurred photos which cannot be viewed until a subscription is purchased.

An internet search was executed to see what we could find out about LoveAt50.co.uk and if there were any user complaints. We also compared it to its sister websites and the user experience.  We found it to have a subscription rip-off as well as a fake chat rip-off and scam.

Excerpt from the GTC (as of 09/08/2022)

The user/member is also aware that LoveAt50 uses so-called animators to motivate users/members to communicate interactively.  These are real people. However, the user / member is aware that he cannot meet the animators in real life. Both users and members can contact the animators at any time either write to them proactively or get contacted by them to communicate with them through the website.

Expensive scam

LoveAt50.co.uk automatically renew all paid subscriptions unless a request for termination is faxed or mailed before the subscription expiration. Not offering an easier method of termination could easily lead to the subscription being renewed automatically, since deniability of any request by the owner is easy. A one-month subscription requires a two-week notice of the desire to discontinue the subscription. A delay in the mail or an innocently/intentionally misplaced fax could cause the subscription to be renewed and the user’s credit card to be charged.

Furthermore, the 12-month subscription requires payment for all 12 months at once. This amounts to 599.88 dollars. The subscription renews every 12 months unless cancelled. In addition to the recurring subscription rip-off, LoveAt50.co.uk users are not properly informed about the fake chat aspect of the website. Unless users read the terms and conditions of the website intently, they are unaware of messaging profile imposters. Users are misled into paying for an expensive recurring subscription and are merely chatting with imposters. The owner of the website is preying on users trying to match with members for a dating experience.

In summary, LoveAt50.co.uk is a subscription rip-off and fake chat rip-off in which the company has a recurring subscription that requires mailing or faxing the company to unsubscribe to the website. The site is extremely expensive, since it can be recurring, and the user is only communicating with fake members who are paid by the company. The company is cheating and making profit from those seeking a relationship by having them fall victim to a subscription rip-off and fake chat scam.