When we found out who was running the platform, we had no doubts. The name of the company is The Perfect Match Ltd, based in Sofia, in Bulgaria. We have come across this operator several times in the past. All the sites we have tested were all scams and rip-offs.
The website offers different payment options. Users who choose a subscription, must pay £39.95 for a 3-month premium membership. All subscriptions are subject to an automatic renewal billing policy. Unfortunately, the site’s operator is known to make the cancellation process extremely difficult. Consequently, users can quickly end up stuck in a long and costly subscription trap.
Customers can choose to buy “credits” instead. As the payment of the credits is non-recurring, there is no risk of a subscription rip-off. However, customers who decide to purchase credits must pay around €1.50 for each message that they send. This is an expensive option.
But the real rip-off on this platform is the fake chat scam. The operator creates fake profiles to contact users and to lure them into spending their money. Although the company mentions that these fictitious profiles are marked with a heart icon, our experience is that this is not always so. So, you can never know if the person you are chatting with is real or fake.
The following statement is from the terms and conditions
Fuck has entertainment as its goal; it is not explicitly the goal of Fuck for users to date or meet in person. Fuck expressly reserves the right to contact users through their own created profiles. These fictitious profiles are marked by a heart icon in favorites and it is not possible to make appointments or physical encounters with them, only chat.